LinkedIn App Redesign
LinkedIn App
LinkedIn is such a helpful tool when it comes to searching & applying for positions, virtually networking, and showcasing your skills & abilities. There are many things that could be improved upon to give users a desired experience. I reached out to folks in my network who regularly use this app & asked their preferences in how they utilize the app the most & what features they want & need to enhance their experience. Here’s a redesign idea for LinkedIn’s app with a focus on giving users an experience they are asking for through agile UXR.
Original Profile Page
Immediately, the user is overwhelmed with options to click through which all take you through different user journeys throughout the app. These links to add to the user’s profile page are not necessarily helpful to the majority of users’ end goal of utilizing the app.
New Profile Page
I designed a cleaner layout for the user to focus on featured options for connecting with their network. I created a new drop down selections for profile analytics which is more aligned with users’ desires of looking at their own profile. I did this to specify who was looking at the user’s profile, how they were interacting with the user’s posts, and narrowing down the filters to best utilize the analytic information to the user’s benefit of reaching out and connecting with their network who frequents the user’s profile & posts.
Original Menu Page
This Menu Page is one of the most underutilized pages I have come across. There is so much white-space that could be added to in order to create efficiency for the users. I noticed some links during my user journey that would have been helpful in a quick, pull up of the menu instead of having to dig & deeply navigate within the app.
New Menu Page
I created links to pages that would get the user to desired results faster & easier. I minimized the white space that was present before and kept the page simple.
Original Network Page
The original Network Page for this app is overloaded with options for links that lead to new Network Pages that are not necessarily helpful. The design of the links are not visually appealing and take the user a moment to readjust to reading the links instead of using useful buttons.
New Network Page
If the desired goal is to connect with folks in your network in order to search for open positions, this new design would be extremely helpful to end users. I added filter buttons at the top of the page to find the connections already in your network or explore more options. I also created a space that shows open positions for which your current network is hiring. The final adjustment was focusing on giving options for people the user may want to connect with that are already connected to their current network.
Original Notifications Page
The number one pain point I observed from the users I interviewed was the notifications page showing too many different types of notifications all on one page. When asked “What features would you add to the LinkedIn app?” the overwhelming response was a feature to filter to separate the types of notifications the user was seeing at a given time.
New Notifications Page
I decided to create notification filter to easily view the notifications users want to view at one time. I kept the same design from other pages in the app to be consistent, but gave users a feature they requested through UXR.
Reflection
Redesigning the LinkedIn app by conducting user research gave me a ton of design inspiration for the usability of the product. The challenge was using the limited space the app currently has with all of the important information & features presently presented. I did the most with what I had to give simple features to the users to enhance their experience in the app roaming to their desired destination of connecting while searching open positions.